How we work


In an increasingly polarised world, Magic Me exists to bring the generations together through the arts to build stronger, safer and more integrated communities. Working with the oldest and youngest generations, our creative projects reflect the changing demography of London and the country, linking people different in age and diverse in ethnicity, culture and faith. 

We use the arts to stimulate dialogue and exchange ideas across generations. Often linking unlikely partners, our projects offer young and older people the opportunity to work alongside leading artists, across all art forms, to create work that fosters understanding and breaks down barriers.

Activities are co-designed with partners so that this work grows out of current concerns, interests and issues in a particular community. Through this process, artists and participants create events, workshops, artworks and performances with the power to reach a far wider audience, shaping how we think about ageing and growing older within today’s society. 

We are based in Tower Hamlets, East London, and are extending our work into new areas in outer east London and Essex.