Magic Moments Approach


Magic Moments Activities are designed to tap into different senses – sound, touch, sight, smell, taste, and movement.

Our senses connect us to the rest of the world. As we age some of our senses may be affected (e.g. vision, hearing) and this can contribute to the confusion and distress experienced by some people living with a Dementia, which comes with its own sensory changes. 

A multi-sensory approach allows people with varying strengths to take part, including those who may no longer communicate through words or want (or need) to experience an activity as an observer. 


Magic Moments Activities allow Residents to be playful, use their imagination and participate on their own terms.  

Sensory resources are often designed for children and are not age-appropriate for older adults living in Care Homes. The activities, materials and artistic outcomes promote dignity and respect and have been carefully chosen to not be childish or patronising.


Magic Moments Activities are framed as creative experiments where there is no right or wrong way to take part and Care Staff are able to personalise and be led by the Resident’s needs, interests and strengths.  

Magic Moments aims to expand the word ‘activity beyond organised past times (e.g. quizzes, reading, gardening, bingo) which may become more difficult for some people living in Care Homes to continue as Dementia and other conditions progress. 


Magic Moments offers an opportunity to be with someone for who they are in the present moment and doesn’t rely on Residents to recall memories or facts to take part.  

Activities support Residents and Care Staff to pay attention to in-the-moment sensations, thoughts and feelings. 


Magic Moments Activities are designed to enable Residents to make independent decisions (e.g. choose the colour of inks, hold a torch to direct the light) to foster feelings of doing with not for

Magic Moments supports Care Staff and Residents to take part in a shared experience, where everyone both gives and receives.